Improving User Experience through Digital Storytelling
In a previous post, Three Cases of Websites Using Modern design Techniques, I touched upon some of the exciting new design techniques — that have become available on the web—which are beginning to change the face of the modern website. Digging down a level, these design techniques exist to serve your company’s need to tell your brand story. The speed at which business is being done and the amount of noise you must cut through have elevated the need for distinctive, on-brand digital storytelling.
What happens when the self-service digital ethos in which we are living is applied to a website design and development process?
As a service business, there is no avoiding the infamous “Request for Proposal (RFP).” The RFP process is widely considered to be adversarial by service firms receiving them and as a necessary evil by the companies of submit them.
