5 Reasons Why Most Websites Look the Same Today
Just last year we won a terrific job by showing the client 10 competitor sites, which all looked almost exactly like theirs. The need for differentiation was alive and well.
Just last year we won a terrific job by showing the client 10 competitor sites, which all looked almost exactly like theirs. The need for differentiation was alive and well.
In a previous post, Three Cases of Websites Using Modern design Techniques, I touched upon some of the exciting new design techniques — that have become available on the web—which are beginning to change the face of the modern website. Digging down a level, these design techniques exist to serve your company’s need to tell your brand story. The speed at which business is being done and the amount of noise you must cut through have elevated the need for distinctive, on-brand digital storytelling.