Mirus Capital Selects RainCastle for Website Design
Mirus Capital Advisors, a Boston area investment banking firm, has chosen Raincastle to be their partner in the creation of a new website.
Mirus specializes in buy and sell-side deals mainly for mid-market customers. This is a very competitive space and more and more client due diligence is being conducted by initially viewing and accessing content on Mirus’ website and then deciding to engage. Thus, Mirus has embraced the idea of using their site for lead generation and not just as a validation tool.
“Mirus is a great small company with really smart people that understand the need for content marketing on the website. We are pleased to be helping them utilize the site to draw attention to important deals and present relevant content to site visitors, making their first interaction with Mirus a useful, positive experience,” said Paul Regensburg, President & Creative Director of Raincastle.
RainCastle Communications, Inc., a Boston area interactive marketing and web design firm, offers a suite of strategic, creative, technology and marketing services, all targeted toward solving business problems. RainCastle’s award-winning work includes web site design and development, interactive marketing, brand strategy, naming, corporate identity and collateral systems.