GI Supply Taps RainCastle for Messaging and Responsive Website Design
GI Supply, a manufacturer of medical devices and products for Gastroenterologists, has chosen RainCastle to update their brand messaging and create a new website. The leadership of GI supply was until recently in a similar role at Optim LLC and had worked closely with RainCastle on a similar assignment with excellent results.
RainCastle will develop a unifying corporate theme that will provide context for the growing family of products and will also provide unique messaging for each of the products. With that in place, RainCastle will reimagine and execute a responsive website that will enable better lead generation as well as brand awareness.
“GI Supply has very useful products that make the lives of GI doctors and their patients, safer and easier. We are pleased for the opportunity to help them get the word out to a larger audience,” said Paul Regensburg, President & Creative Director of RainCastle.
RainCastle Communications, Inc., a Boston area interactive marketing and web design firm, offers a suite of strategic, creative, technology and marketing services, all targeted toward solving business problems. RainCastle’s award-winning work includes web site design and development, interactive marketing, brand strategy, naming, corporate identity and collateral systems.