Biotech Website Launch Spotlight: K2B Therapeutics
Communicating Complex Science with Clarity and Speed
K2B Therapeutics, a Cambridge based biotech company pioneering next generation protein drug conjugates, came to RainCastle with an urgent need for a new single page website. Their goal was to create a professional, investor ready digital presence that clearly explained their tumor agnostic approach to treating cancer while staying within a focused timeline.
RainCastle guided the project from concept through launch, combining biotech storytelling, design strategy, and development expertise in close collaboration with K2B’s leadership team.
Collaborative Approach: Fast, Strategic, and Focused
K2B’s team worked hand in hand with RainCastle to develop the site content. We provided structure, headline samples, and recommendations for copy placement, while K2B supplied the final text. This collaboration allowed the project to move quickly and efficiently, keeping the budget streamlined while maintaining accuracy and impact.
By dividing responsibilities strategically, K2B leveraged RainCastle’s design and technical strengths while maintaining their scientific voice.
Designing a Clear Storyline for Investors and Partners
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The website was structured as a single page experience that flows naturally from introduction to action.
- The Problem: The site opens by addressing the limitations of current cancer therapies.
- The Solution: Visitors learn how K2B’s protein drug conjugate platform targets the CD47 receptor, allowing for tumor agnostic treatment.
- The Science and Pipeline: A simplified mechanism overview transitions into a high level pipeline visualization.
- The Team: Headshots and bios for K2B’s leadership, advisors, and investors with links to LinkedIn profiles for easy exploration.
- The Call to Action: A clear invitation to connect and collaborate, paired with a simple contact form.
Each section gives just enough detail to spark curiosity and help investors understand the company’s differentiation before a meeting.
Click to watch a full page scroll of the page below:
Bringing the Design to Life
The centerpiece of the design is the custom silhouette graphic that illustrates how K2B’s technology can target multiple organs and tumor types. This visual was a collaborative effort between K2B’s scientific team and RainCastle’s designers, a perfect example of how creative and technical expertise come together in biotech web design.
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We also selected a high quality stock video background that adds subtle movement and energy to the hero section. This choice provided a premium feel without requiring animation development, helping the team stay within budget.
Beyond the website, both the silhouette and the supporting iconography are now reusable assets for K2B’s investor presentations and future marketing materials.
Timeline and Process
The project followed a focused three week timeline.
Week 1: Discovery and strategy meeting followed by homepage wireframe delivery.
Week 2: Initial design review and feedback refinements.
Week 3: Final development, QA, and launch.
This efficient process reflects RainCastle’s ability to deliver high quality biotech websites quickly by combining proven workflows with deep industry understanding.
Results
- A professional and credible biotech website that clearly communicates K2B’s innovation
- A concise single page layout optimized for investors and partners
- Custom visuals that make complex science easy to understand
- A flexible design system ready for future expansion
Visit the live site at k2btx.com
About This Project
RainCastle is a life science marketing agency that helps biotech and life sciences organizations communicate complex science through modern design, storytelling, and strategic web development. Our experience in this sector enables us to translate innovation into clear, compelling digital experiences that build trust and drive engagement.
Learn more about our biotech website design services
