Good Enough is the New Great in Web Design
In the New York Times Annual "Year in Ideas" issue, that came out this past Sunday, December 13, 2009, there ...
Using Video to Put a New Spin on an Old Story
I'm struck by a wistfulness in some of my clients when we work together. They tell me that the work ...
What Crowdsourcing Can Teach Designers
We recently won a competitive situation and will provide web site design, a pay-per-click (PPC) Search program, eMarketing and brand ...
An Introvert Does Social Media
It's an ongoing source of amusement and occasional irritation between my wife and me that I'm a classic introvert and ...
5 Things I’ve Learned about Blogging in the First Month
I've been blogging for a month and am taking a decidedly organic approach by writing about whatever issues are on ...
5 Tips For Creating a Tagline That Your Client Will Fall in Love With
There are plenty of tips for creating a tagline your client will fall in love with. These are on the ...
Creating a Tagline that Your Client Will Fall in Love With
The CEO of a client for whom we recently created a brand was what I would call a "mildly supportive ...
I Could Be Don Draper
First of all, let’s get this out of the way. For those of you who don’t know, Don Draper is ...
The Truth in Branding
Last year, "authenticity" was widely touted as the new trend in branding. With all of the media clutter, companies were ...
