A key reason why so many of RainCastle’s clients become repeat clients is that they trust Paul and the RainCastle team to understand their business and goals and turn this knowledge into compelling visual communications, websites and marketing programs that achieve positive results.
Paul began his career as a designer, who quickly developed writing skills, and evolved into a business leader skilled in telling the complex stories of RainCastle’s clients, leveraging the evolving toolbox of the digital industry.
“As corporate marketing budgets have been steadily reduced, we find more clients looking to us, not only to tell their stories, but as their external marketing departments, executing their brand, web and marketing programs. Over our 23 years, we’ve developed the perfect skill set to be this kind of valuable resource,” says Paul.
A graduate of Art Center College of Design in Pasadena, CA, Paul had a multidisciplinary entrée into the business. Prior to starting RainCastle, he worked for entertainment giants, Walt Disney and MGM/UA. He also was the Art Director for Easel Corporation, an early UI pioneer in the high technology space.
When not working on the business, Paul loves to cycle around Cape Ann — where he lives with his wife Robin — photograph, read, cook and kayak.