Leadership

Paul's career is about demonstrating the value of ideas; marketing, creative and business ideas that serve the broad needs of clients in the digital age.

Paul Regensburg

President, Creative Director

Paul's career is about demonstrating the value of ideas; marketing, creative and business ideas. Finding that extra gear to transform the ordinary into extraordinary is his mantra and the driving theme behind RainCastle. Clients look to Paul for objective, thoughtful and imaginative solutions to their problems, whether they are strategic, creative or business in nature.

At RainCastle, Paul leads the strategic branding and marketing work, directs all creative, and is a frequent content creator, writing anything from taglines to white papers.

In 1994, after more than a decade of creative leadership both on the agency and corporate side, Paul founded RainCastle Communications with a strategic vision for a company that would fuse design, interactivity and marketing into a single, integrated package that would serve the broad needs of clients in the age of the internet.

Under Paul's business leadership, RainCastle has been highly successful providing seamless marketing communications programs and interactive experiences that span the continuum from brand strategy through web applications, culminating in measurable results and happy clients. RainCastle continues to win myriad industry branding and interactive awards for their work.

A graduate of Art Center College of Design in Pasadena California, Paul began his career building branding campaigns for entertainment giants Walt Disney and MGM/United Artists. A while back, when he presented his work on the 101 Dalmatians movie campaign to his son's kindergarten class he was considered cool. A year later, when asked by the highly scrutinizing First Graders if he had also designed The Lion King, he truthfully answered "No," whereupon his reputation took a nose-dive. His kids are teenagers now and he continues striving to be worthy.

To see what Paul is thinking about, check out RainCastle's blog, DrivingRain.