RainCastle's Designs Garner #1 Ranking for Helping Financial Consultants Build Business
Newton, MA – May 14, 2004
In a recent survey of separately managed account sales literature - conducted by Marketing Matrix International - Manulife Private Account's literature received the number 1 ranking for helping Financial Consultants to build their separately managed accounts business. Manulife Private Account's brand identity, collateral and web materials were designed by RainCastle Communications, the Design Strategy Company
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"Under the category of Sales Support, Manulife Private Account's literature was selected by 82% of Financial Consultants as the material that most motivated them to sell a particular separately managed account and received the highest mean score for providing 'investment professionals with exactly the materials they need to be effective.' The Manulife Private Account materials were also rated #1 for their usefulness, articulation of benefits of separately managed accounts, and helpfulness to a Financial Consultant's sales efforts."
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About RainCastle Communications:
RainCastle Communications, the Design Strategy Company
, provides clients with true business value through insightful brand strategy and compelling integrated design. To learn more about the breadth of services RainCastle can offer your company call 617-965-2681, extension 222. RainCastle Communications, 288 Walnut Street, Newton MA 02460.